K-Wings Hockey 2017/2018 Season
The Kalamazoo Wings (K-Wings) are an ECHL league hockey team located in Kalamazoo, MI. The organization needed a new look that reflected the grit and unique vibe of the team to help attract more fans to the games.
Produced while CD at NK, I led the concepting, creative direction, design and art direction in the creation of the graphics used on everything from social media posts to the jumbo scoreboard on site. Additionally, I art directed the television commercial and created and directed the intro video that plays before each game.